Vantage Media Nearly Triples Revenue in Two Years, Launches Mobile Pay-Per-Click Marketplace
Source: Vantage Media
EL SEGUNDO, CA (August 24, 2012) – Vantage Media, a leading online customer acquisition company, today announced that its revenue has nearly tripled in two years. Inc. Magazine acknowledged this growth when it recognized Vantage Media’s Insurance brand, BrokersWeb, as the #1 fastest growing U.S. private company in Insurance – and a top 50 fastest growing business overall for the second year in a row. Vantage Media’s growth is driven by investment in its products, optimization of the online experience for consumers, and focus on increasing its clients’ return on advertising spend.
“We are very pleased with our rapid growth,” said Patrick Quigley, CEO of Vantage Media. “Online marketing has evolved significantly over the past few years and we are excited about how these changes have enabled us to better serve both consumers and our clients. We continue to develop new products to help our clients reach their target consumers more effectively and empower consumers to engage with companies in the way they want. The result: more new customers for our clients at a lower cost.”
Through Vantage Media’s platform and media partners, consumers can research products and services of Vantage Media’s clients and then choose from a variety of options to connect with the client that best fits their needs. Specifically, consumers can submit their information, click to visit a client’s website, or simply “click-to-call” a client. This consumer-centric approach has driven strong topline growth and led to substantially greater profitability over the last two years.”Our success depends on how we perform for our clients,” said Rob Chrone, CFO of Vantage Media. “We know our clients have options and their choice to significantly increase their spend with us is the clearest indication of the value we provide. In fact, July was the strongest month, in terms of revenue and profit, in the company’s history.”
Vantage Media also announced today the first Vertical Pay-Per-Click Marketplace for mobile users shopping for auto insurance. “We now enable our Insurance clients to specifically connect with consumers searching for insurance from mobile devices such as smart phones and tablets,” said Quigley. Already adopted by many of the industry’s top brands, this new product offers previously unrealized value for consumers, auto insurance carriers, and publishers. Later this year, Vantage Media will expand this mobile platform to serve Mortgage, Health Insurance, and Education clients as well.
About Vantage Media
Vantage Media delivers qualified customers to leading brands in the Insurance, Education, and Home verticals on a pay-for-performance basis. Driven by its clients’ return on advertising spend, Vantage Media focuses on quality online media to find customers where and when they are buying. Vantage Media has received numerous industry accolades and has been named to the Deloitte Fast 500 and Inc. 500. For more information, please visit www.vantagemedia.com.